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Less purchasing. More thinking.

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Why are we paying for this? Better evidence, useful action, fewer unnecessary purchases.

Latest investigations

Editorial illustration for Brush, Spit, and Leave the Tap Alone

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Brush, Spit, and Leave the Tap Alone

One tiny change in the bathroom keeps fluoride where it can help. No new gadgets, miracle paste, or heroic personality required.

2026-11-11

Editorial illustration for $0 FIXES: The Bedroom Is Not Sailing. Your Inner Ear Is.

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$0 FIXES: The Bedroom Is Not Sailing. Your Inner Ear Is.

For adults with clinician-confirmed posterior-canal BPPV and no neurological red flags, a canalith-repositioning manoeuvre is first-line treatment that can outperform routine pills and scans without buying a device.

2026-11-07

About this series

Why are we paying for this? It is a question about value, not an ideology against medicine. The best next step may be a habit, an explanation, a careful watch, a proper first-aid technique or an inexpensive clinical intervention.

Every investigation contrasts what is marketed with what credible studies actually show, provides a step-by-step action where appropriate and identifies red flags that call for a clinician.

Free is not a synonym for effective. Sometimes the right answer is a prescription, imaging, emergency care or a specialist. The series is about avoiding costs without avoiding necessary care.

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How every issue earns publication

Primary research, named citations, competing findings, fair limitations, plain-English interpretation, and an actionable conclusion. A claim that fails checking is revised or removed, even when it would make an excellent headline.

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Read it. Test it. Discuss it.

Articles are one part of the New Physician ecosystem: the original written evidence, relevant existing video and audio, reader questions and practical advisory work. No automated playback, fake engagement or artificial audience growth.